Disclaimer:
Please be aware that the content herein has not been peer reviewed. It consists of personal reflections, insights, and learnings of the contributor(s). It may not be exhaustive, nor does it aim to be authoritative knowledge.
Overview
Prepared by (Name of the experimenter)
Omar Agodim
On date (Day/Month/Year)
22/10/2024
What action learning plan is this activity related to?
Value chains
Design
What is the specific learning intent of the activity? Why is it important to do this experiment?
The specific learning objective of the activity is to understand whether small farmers, who are vulnerable populations, can take advantage of appropriate technologies and knowledge to improve their income while creating a direct link with consumers, who will be able to access better quality products at a better price.
What is your hypothesis? IF... THEN....
If the technology can help linking final consumers and farmers, then the final consumers will be able to purchase goods directly from the producer and by then make the value chains more sustainable
Does the activity use a control group for comparison?
Yes, the same group but before the intervention
Describe which actions, with whom, where, when will you (or did you) take to test your hypothesis:
Implement solutions to enhance the visibility and marketability of artisanal products through:
1- Online business education;
2- Enhanced marketing;
3- Integration onto global platforms;
4- Deployment of innovative technologies to differentiate and attract fair-trade conscious consumers.
- Quality & Authenticity:
To tackle the quality issue head-on, we propose to use an ingenious solution involving an authentication to our platform. So, the customers that order their products can scan a QR code or another identification tag attached to the product they purchase. This QR allows our customers enables you to trace the origin of the product and find out which farmer produced it.
- Platform integration:
To increase their visibility and thus their sales, it is necessary to integrate existing platforms that are adapted to the characteristics of farmers and geared towards their customers (FAME for exemple, etc.).
- Secured sales:
To tackle the lack of trust regarding BtoB international sales, smart contracts solutions will be proposed through application like FAME. It will help to reassure Moroccan farmers vis-à-vis international traders, as well as guaranteeing that customers receive compliant products.
Special features for craftsman products: Digitalization of Moroccan heritage to build on unique knowledge in terms of creations, designs, patterns, shapes, etc. and to preserve and monetize Moroccan heritage, we think that it will be important to record cultural artworks on blockchain.
If you worked with partners, please choose what sector they belong to (select all that apply)
Private Sector, Government (& related)
What is the total estimated monetary resources needed for this experiment?
Between 10,000- and 20,000 USD
Please upload any supporting links
Results
Was the original hypothesis (If.. then) proven or disproven? In which way do the results support the original hypothesis or not?
What are the most important learning outcomes of the experiment? Are any changes recommended?
Considering the outcomes of this experimental activity, which of the following best describe what happened after? (Please select all that apply)
This experiment did not scale yet
Please add any supporting links that describe the planning, implementation, results of learning of this activity? For example a tweet, a blog, or a report.
Learning
What were the main obstacles and challenges you encountered during this activity? What advise would you give colleagues trying to replicate this experimental activity?
Comments
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